{"title":"Belgian Waffle Ride","description":"\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/hero_officialtire.jpg?v=1543349417\" alt=\"IRC is The official Tire of the Belgian Waffle Ride\" style=\"float: none;\"\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"float: none;\" alt=\"Formula Pro\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/formulapro_xguard_600x600.jpg?v=1589396411\"\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cstrong\u003eFOR THE ELITE RACER TRYING TO WIN:\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch4\u003eFORMULA PRO X-GUARD 28\u003c\/h4\u003e\n\u003cp\u003eThe \u003cem\u003eFormula Pro X-Guard\u003c\/em\u003e is a strong and fast tire. A wider cross-sectional shape provides improved rolling resistance. The extra-wide tread gives you improved sidewall protection and dares you to test the cobbles. This tire is designed for high-speed riding. X-Guard adds a double-layer of bead-to-bead puncture protection. 340g\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/collections\/bwr\/products\/formula-pro-tubeless-x-guard\" class=\"button\"\u003emore info\u003c\/a\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"float: none;\" alt=\"MARBELLA\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/marbella_xguard_600x600.jpg?v=1589396386\"\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cstrong\u003eFor the roadie that wants to push their machine to the limit:\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch4\u003eMARBELLA TUBELESS X-GUARD 28\u003c\/h4\u003e\n\u003cp\u003eThe Marbella is the road tire that lets you leave the road behind. The combination of an aggressive tread with X-guard bead-to-bead puncture protection, in a tubeless tire that fits any bike. This tire removes every excuse you have for not riding the BWR. If you want to ride your fast road bike but do not have clearance for a \"traditional\" gravel tire, this tire is for you. If you want the lightest tire you can get that still has tread, this tire is for you. If you want to go full-speed on the tarmac and still have the ability to corner on fire roads and single track, this tire is for you. 355g\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/collections\/bwr\/products\/marbella-tlxg\" class=\"button\"\u003emore info\u003c\/a\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"float: none;\" alt=\"Serac Sand\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/seraccxsand_600x600.jpg?v=1589396355\"\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cstrong\u003eFOR THE RIDER TRYING TO PUSH THEMSELVES TO A PERSONAL BEST:\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch4\u003eSERAC CX SAND 32\u003c\/h4\u003e\n\u003cp\u003eAs the name implies, the SERAC CX Sand was designed for use in sand and gravel. Featuring an oversize diamond-file tread pattern, The Serac CX Sand handles great in the dirt and is still super-fast on the pavement. The 32mm wide tubeless casing gives you that extra cushion and confidence to attack the dirt segments that can make or break your day. BWR tested and approved, whether you are on gravel, pavement, dirt, or single track this tire performs. The X-Guard version adds a double-layer bead-to-bead puncture protection. 380g (435g X-Guard version)\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/collections\/bwr\/products\/serac-cx-sand-tubeless\" class=\"button\"\u003emore info\u003c\/a\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"float: none;\" alt=\"Serac Edge\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/seracCXedge_reg_bwr_2048x_1f5e8db7-3ac4-4586-bcca-bd3da4e3f130_600x600.jpg?v=1586897968\"\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cstrong\u003eTHE PERFECT BWR TIRE:\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch4\u003eSERAC CX EDGE 32\u003c\/h4\u003e\n\u003cp\u003eTake the Serac CX Sand and add side knobs for aggresive cornering and you have the SERAC CX EDGE. This is the perfect tire for multi-surface riding. The oversize diamond-file tread pattern handles great in the dirt and is still super-fast on the pavement. The 32mm wide tubeless casing gives you that extra cushion and confidence to attack the dirt segments that can make or break your day. BWR tested and approved, whether you are on gravel, pavement, dirt, or single track this tire performs. The X-Guard version adds a double-layer bead-to-bead puncture protection. 380g (435g X-Guard version)\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/collections\/bwr\/products\/serac-xc-edge\" class=\"button\"\u003emore info\u003c\/a\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"float: none;\" alt=\"Boken 36\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/boken_36_ab284534-4359-45ef-b9f6-d316f0b98f09_600x600.jpg?v=1589396308\"\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cstrong\u003eFor the rider who is in way over their head and is just trying to survive:\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch4\u003eBOKEN 36\u003c\/h4\u003e\n\u003cp\u003eRide on gravel, pavement, dirt, single track in the forest, or wherever you want to go. This new generation tire has a diamond-file tread for smooth surfaces while side knobs provide traction and control in softer terrain. This tire can handle whatever you throw at it. Sectors that are a terrifying ordeal on a skinny road tire can be handled with ease on this grippy cushion. 390g\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/collections\/bwr\/products\/boken\" class=\"button\"\u003emore info\u003c\/a\u003e\u003c\/p\u003e\n\u003chr\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/MZ6D7CXJjUU?rel=0\" frameborder=\"0\" allow=\"autoplay; encrypted-media\" allowfullscreen=\"\"\u003e\u003c\/iframe\u003e","products":[{"product_id":"boken-plus","title":"Boken Plus 700 x 42","description":"\u003ch3 style=\"text-align: left;\"\u003eTraction \u0026amp; Speed on Any Surface\u003cbr\u003e\n\u003c\/h3\u003e\n\u003cp\u003eThe Boken+ is a multi-surface tire with a four part tread for smooth riding performance on any road. Boken+ tires are tubeless-ready, offering the flexibility to run with a tube or without. Running tubeless allows for lower pressures which provides better grip, faster rolling over rough surfaces, and a more comfortable ride.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSmooth Center Tread For Speed on the Tarmac\u003c\/li\u003e\n\u003cli\u003eInverted Micro-Diamond Pattern For Wet Traction\u003c\/li\u003e\n\u003cli\u003eHollow Centers on Blocks Give Maximum Flex and Grip\u003c\/li\u003e\n\u003cli\u003eUltra-Gummy Compound for Insane Bite on Nasty Obstacles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eTubeless Ready\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHigh-Grip Compound\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/usechart__plus.svg?v=1580324723\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ctable width=\"100%\" style=\"height: 55.6876px;\"\u003e\n\u003cthead\u003e\n\u003ctr style=\"height: 19.5938px;\"\u003e\n\u003cth style=\"text-align: center; height: 19.5938px;\"\u003eSIZE\u003c\/th\u003e\n\u003cth style=\"text-align: center; height: 19.5938px;\"\u003eBEAD\u003c\/th\u003e\n\u003cth style=\"text-align: center; height: 19.5938px;\"\u003eINFLATION\u003c\/th\u003e\n\u003cth style=\"text-align: center; height: 19.5938px;\"\u003eWEIGHT\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 26.0938px;\"\u003e\n\u003ctd style=\"text-align: center; height: 26.0938px;\"\u003e700x42\u003c\/td\u003e\n\u003ctd style=\"text-align: center; height: 26.0938px;\"\u003e\u003cspan\u003eARAMID\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center; height: 26.0938px;\"\u003e40-50\u003c\/td\u003e\n\u003ctd style=\"text-align: center; height: 26.0938px;\"\u003e590g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/irc_datasheet_bokenplus_rgb.pdf?67\"\u003eDownload the data sheet\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/aBafNz_KQsE\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"IRC","offers":[{"title":"700x42","offer_id":41111628644524,"sku":"","price":59.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/products\/boken_plus_700x32_rect.jpg?v=1644259312"},{"product_id":"serac-xc-edge","title":"Serac CX Edge TLR","description":"\u003cp\u003eThe SERAC CX Edge was designed for use in sand, gravel, and multi-surface riding. The oversize diamond-file tread pattern handles great in the dirt and is still super-fast on the pavement. The 32mm wide tubeless-ready casing gives you that extra cushion and confidence to attack the dirt segments that can make or break your day.\u003c\/p\u003e\n\u003cp\u003eThis tire can be used with hooked or hookless wheels\/rims.\u003c\/p\u003e\n\u003cp\u003eBWR tested and approved, whether you are on gravel, pavement, dirt, or single track this tire performs.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDiamond Tread Rolls Fast on Pavement and Hard-Pack\u003c\/li\u003e\n\u003cli\u003eSide Knobs Allow For Aggressive Cornering\u003c\/li\u003e\n\u003cli\u003eOptional X-Guard Protection Layer  \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e40g lighter than the previous generation!\u003c\/p\u003e\n\u003cp\u003eThe weight was saved by making this tire Tubeless Ready instead of Tubeless. What’s the difference? Tubeless tires are airtight without sealant. Tubeless ready tires must be used with liquid sealant. We are all using sealant anyway, so tubeless ready is the way to go.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBoth Edge and Edge X-Guard are Hookless Rim Compatible\u003c\/li\u003e\n\u003cli\u003eReinforced bead to protect against pinches\u003c\/li\u003e\n\u003cli\u003e“Micro gauge inner” ultra-thin layer that greatly increases air retention when used with sealant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ctable width=\"100%\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth style=\"text-align: center;\"\u003e\u003c\/th\u003e\n\u003cth style=\"text-align: center;\"\u003eREGULAR\u003cbr\u003e\n\u003c\/th\u003e\n\u003cth style=\"text-align: center;\"\u003eX-GUARD\u003cbr\u003e\n\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan style=\"color: #00aaff;\"\u003e700x32 \u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\n\u003cspan style=\"color: #00aaff;\"\u003e 350g\u003c\/span\u003e\u003cbr\u003e\n\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan style=\"color: #00aaff;\"\u003e410g\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/usechart__edge.svg?v=1580324723\"\u003e\u003c\/p\u003e\n\u003ch2 style=\"text-align: left;\"\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003eIRC Tires can be purchased at your local bike shop or go to www.puregravel.com\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e","brand":"IRC","offers":[{"title":"Serac CX Edge","offer_id":14048318750763,"sku":"","price":40.0,"currency_code":"USD","in_stock":true},{"title":"Serac CX Edge X-Guard","offer_id":31652923408502,"sku":"","price":40.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/NEW-seraccx_edge.jpg?v=1741727034"},{"product_id":"formula-pro-tubeless-rbcc-1","title":"Formula Pro Tubeless RBCC Hookless Rim Compatible","description":"\u003cdiv class=\"description\" itemprop=\"description\"\u003e\n\u003ch2\u003eWider Tread = Improved Puncture Resistance\u003c\/h2\u003e\n\u003cp\u003eWe added a wider tread to all our Formula Pro Tubeless tires to better protect the casing and improve puncture resistance and boost durability. With improved sidewall protection and handling, this tire begs to be ridden over pavé and gravel.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThese tires are available in hooked or hookless compatible options. Hookless tires can be used on both hooked or hookless wheels\/rims. Hooked tires can only be used with hooked wheels\/rims.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eRBCC: IRC’s Grippiest tire!\u003c\/h3\u003e\n\u003cp\u003eFormula Pro Tubeless RBCC is newly formulated with our high grip compound, RBCC², to ensure serious grip capability while having improved wear life.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ctable width=\"100%\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth style=\"text-align: center;\"\u003e\u003cspan mce-data-marked=\"1\"\u003eMODEL\u003c\/span\u003e\u003c\/th\u003e\n\u003cth style=\"text-align: center;\"\u003eSIZE\u003c\/th\u003e\n\u003cth style=\"text-align: center;\"\u003eRIM FIT\u003cbr\u003e\n\u003c\/th\u003e\n\u003cth style=\"text-align: center;\"\u003eINFLATION\u003c\/th\u003e\n\u003cth style=\"text-align: center;\"\u003eWEIGHT\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003eRBCC\u003cbr\u003e\n\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e700x25C\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003eHookless\u003cbr\u003e\n\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e73–115\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e275g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003eRBCC\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e\u003cspan\u003e700x28C\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e\u003cspan\u003eHookless\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e\u003cspan\u003e73-100\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e310g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003eRBCC\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e\u003cspan\u003e700X30C\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e\u003cspan\u003eHookless\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e\u003cspan\u003e65-90\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e340g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch2\u003eTECHNOLOGY\u003cbr\u003e\n\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTUBELESS:\u003c\/strong\u003e Lighter overall weight than a tire + tube, with lower rolling resistance and no pinch flats\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNATURAL RUBBER INNER-AIR SEAL:\u003c\/strong\u003e Prevents air leakage\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e180 TPI CASING:\u003c\/strong\u003e Strong and supple with a sublime road-feel\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNEW RBCC 2:\u003c\/strong\u003e Newly innovated RBCC 2gives serious grip in all road conditions\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDISC BRAKE APPROVED:\u003c\/strong\u003e Specially engineered casing and bead protection makes the tire compatible with disc brakes\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBEAD PROTECTION:\u003c\/strong\u003e Gives extra protection against bead hooks, and also an air tight seal when mounted properly\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHOOKLESS:\u003c\/strong\u003e Hookless rim compatible\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/y7m5WakV3xo\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"IRC","offers":[{"title":"700X25 Hookless Rim Compatible","offer_id":42439080280236,"sku":"","price":79.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/products\/Formula_pro_HL_TL_RBCC.jpg?v=1677427955"},{"product_id":"formula-pro-tubeless-s-light","title":"Formula Pro HL TLR S-Light Hookless Rim Compatible","description":"\u003cdiv class=\"description\" style=\"text-align: left;\" itemprop=\"description\"\u003e\n\u003cp\u003eAfter a decade of manufacturing true Tubeless tires (without liquid sealant required), we wanted to squeeze out as much weight as possible. To achieve the game changing weight reduction we adopted a Tubeless Ready (TLR) system for our Formula Pro Super Light (S-Light). \u003c\/p\u003e\n\u003cp\u003eFormula Pro S-Light Tubeless Ready is \u003cspan\u003ea 2 ply tire for lightness with no puncture protection belt. It's \u003c\/span\u003econstructed with our newly formulated high grip compound, RBCC², to combine incredible grip with improved wear life.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThese tires are hookless compatible. Hookless tires can be used on both hooked or hookless wheels\/rims.\u003c\/span\u003e\u003c\/p\u003e\n\u003ctable style=\"width: 100%; height: 183.938px;\" width=\"100%\"\u003e\n\u003cthead\u003e\n\u003ctr style=\"height: 19.5938px;\"\u003e\n\u003cth style=\"text-align: center; height: 19.5938px; width: 21.2177%;\"\u003e\u003cspan\u003eMODEL\u003c\/span\u003e\u003c\/th\u003e\n\u003cth style=\"text-align: center; height: 19.5938px; width: 14.9446%;\"\u003eSIZE\u003c\/th\u003e\n\u003cth style=\"text-align: center; height: 19.5938px; width: 18.6347%;\"\u003eRIM FIT\u003c\/th\u003e\n\u003cth style=\"text-align: center; height: 19.5938px; width: 25.2768%;\"\u003eINFLATION \u003c\/th\u003e\n\u003cth style=\"text-align: center; height: 19.5938px; width: 18.2657%;\"\u003eWEIGHT\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 35.1875px;\"\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003eS-Light HL\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003e700x25\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003e Hookless \u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e73-115\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e220g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 35.1875px;\"\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003eS-Light HL\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003e700x28\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003e Hookless \u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003e73-100\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e255g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 35.1875px;\"\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003eS-Light HL\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003e700x30\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003e Hookless \u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003e65-90\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003e275g\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ctable width=\"100%\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch2\u003e\n\u003cbr\u003eTECHNOLOGY\u003cbr\u003e\n\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTUBELESS READY:\u003c\/strong\u003e May be used with or without an inner tube\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e180 TPI CASING:\u003c\/strong\u003e Strong and supple with a sublime road-feel\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNEW RBCC 2:\u003c\/strong\u003e Newly innovated RBCC 2gives serious grip in all road conditions\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSUPER LIGHT:\u003c\/strong\u003e New lighter construction makes faster and more supple riding performance\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDISC BRAKE APPROVED:\u003c\/strong\u003e Specially engineered casing and bead protection makes the tire compatible with disc brakes\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBEAD PROTECTION:\u003c\/strong\u003e gives extra protection against bead hooks, and also an air tight seal when mounted properly\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHOOKLESS:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eHookless rim compatible\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003ciframe height=\"315\" width=\"560\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/y7m5WakV3xo\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2 style=\"text-align: left;\"\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003eIRC Tires can be purchased at your local bike shop or go to www.puregravel.com\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e","brand":"IRC","offers":[{"title":"700x25 Hookless","offer_id":42435220242604,"sku":"","price":79.99,"currency_code":"USD","in_stock":true},{"title":"700x30 Hookless","offer_id":42473761833132,"sku":"","price":79.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/products\/Formula_pro_HL_TLR_SLight.jpg?v=1687474733"},{"product_id":"boken-plus-650","title":"Boken Plus 650","description":"\u003ch3 style=\"text-align: left;\"\u003eTraction \u0026amp; Speed on Any Surface\u003cbr\u003e\n\u003c\/h3\u003e\n\u003cp\u003eThe Boken+ is a multi-surface tire with a four part tread for smooth riding performance on any road. Boken+ tires are tubeless-ready, offering the flexibility to run with a tube or without. Running tubeless allows for lower pressures which provides better grip, faster rolling over rough surfaces, and a more comfortable ride.\u003c\/p\u003e\n\u003cp\u003eThis tire is available in both 650b and 700c sizes. \u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSmooth Center Tread For Speed on the Tarmac\u003c\/li\u003e\n\u003cli\u003eInverted Micro-Diamond Pattern For Wet Traction\u003c\/li\u003e\n\u003cli\u003eHollow Centers on Blocks Give Maximum Flex and Grip\u003c\/li\u003e\n\u003cli\u003eUltra-Gummy Compound for Insane Bite on Nasty Obstacles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eTubeless Ready\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHigh-Grip Compound\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/usechart__plus.svg?v=1580324723\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ctable width=\"554\"\u003e\n\u003cthead\u003e\n\u003ctr style=\"height: 19px;\"\u003e\n\u003cth style=\"text-align: center; width: 112.055px; height: 19px;\"\u003eSIZE\u003c\/th\u003e\n\u003cth style=\"text-align: center; width: 119.359px; height: 19px;\"\u003eBEAD\u003c\/th\u003e\n\u003cth style=\"text-align: center; width: 166.633px; height: 19px;\"\u003eINFLATION\u003c\/th\u003e\n\u003cth style=\"text-align: center; width: 127.953px; height: 19px;\"\u003eWEIGHT\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 19px;\"\u003e\n\u003ctd style=\"text-align: center; width: 112.055px; height: 19px;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003e650x42\u003c\/span\u003e\n\u003c\/td\u003e\n\u003ctd style=\"text-align: center; width: 119.359px; height: 19px;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eARAMID\u003c\/span\u003e\n\u003c\/td\u003e\n\u003ctd style=\"text-align: center; width: 166.633px; height: 19px;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003e40–50\u003c\/span\u003e\n\u003c\/td\u003e\n\u003ctd style=\"text-align: center; width: 127.953px; height: 19px;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003e550g\u003c\/span\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19px;\"\u003e\n\u003ctd style=\"text-align: center; width: 112.055px; height: 19px;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003e650x47\u003c\/span\u003e\n\u003c\/td\u003e\n\u003ctd style=\"text-align: center; width: 119.359px; height: 19px;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eARAMID\u003c\/span\u003e\n\u003c\/td\u003e\n\u003ctd style=\"text-align: center; width: 166.633px; height: 19px;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003e40–50\u003c\/span\u003e\n\u003c\/td\u003e\n\u003ctd style=\"text-align: center; width: 127.953px; height: 19px;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003e590g\u003c\/span\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/irc_datasheet_bokenplus_rgb.pdf?67\"\u003eDownload the data sheet\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e \u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/Lg4_LUt1bYU\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"IRC","offers":[{"title":"650x42","offer_id":42607024898220,"sku":"","price":59.99,"currency_code":"USD","in_stock":false},{"title":"650x47","offer_id":42607024930988,"sku":"","price":59.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/boken_plus_700x32_rect_bb349f5e-14e9-460e-8ac4-b4868a556378.jpg?v=1686674707"},{"product_id":"copy-of-boken-plus-700","title":"Boken Plus 700X32","description":"\u003ch3 style=\"text-align: left;\"\u003eTraction \u0026amp; Speed on Any Surface\u003cbr\u003e\n\u003c\/h3\u003e\n\u003cp\u003eThe Boken+ is a multi-surface tire with a four part tread for smooth riding performance on any road. Boken+ tires are tubeless-ready, offering the flexibility to run with a tube or without. Running tubeless allows for lower pressures which provides better grip, faster rolling over rough surfaces, and a more comfortable ride.\u003c\/p\u003e\n\u003cp\u003eThis tire is available in both 650b and 700c sizes. \u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSmooth Center Tread For Speed on the Tarmac\u003c\/li\u003e\n\u003cli\u003eInverted Micro-Diamond Pattern For Wet Traction\u003c\/li\u003e\n\u003cli\u003eHollow Centers on Blocks Give Maximum Flex and Grip\u003c\/li\u003e\n\u003cli\u003eUltra-Gummy Compound for Insane Bite on Nasty Obstacles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eTubeless Ready\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHigh-Grip Compound\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/usechart__plus.svg?v=1580324723\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ctable width=\"100%\" style=\"height: 39.1876px;\"\u003e\n\u003cthead\u003e\n\u003ctr style=\"height: 19.5938px;\"\u003e\n\u003cth style=\"text-align: center; height: 19.5938px;\"\u003eSIZE\u003c\/th\u003e\n\u003cth style=\"text-align: center; height: 19.5938px;\"\u003eBEAD\u003c\/th\u003e\n\u003cth style=\"text-align: center; height: 19.5938px;\"\u003eINFLATION\u003c\/th\u003e\n\u003cth style=\"text-align: center; height: 19.5938px;\"\u003eWEIGHT\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 19.5938px;\"\u003e\n\u003ctd style=\"text-align: center; height: 19.5938px;\"\u003e\n\u003cspan\u003e70\u003c\/span\u003e\u003cspan\u003e0x32\u003c\/span\u003e\n\u003c\/td\u003e\n\u003ctd style=\"text-align: center; height: 19.5938px;\"\u003eARAMID\u003c\/td\u003e\n\u003ctd style=\"text-align: center; height: 19.5938px;\"\u003e45-75\u003c\/td\u003e\n\u003ctd style=\"text-align: center; height: 19.5938px;\"\u003e435g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/irc_datasheet_bokenplus_rgb.pdf?67\"\u003eDownload the data sheet\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/aBafNz_KQsE\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2 style=\"text-align: left;\"\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003eIRC Tires can be purchased at your local bike shop or go to www.puregravel.com\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e","brand":"IRC","offers":[{"title":"700x32","offer_id":42950504775852,"sku":"","price":59.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/boken_plus_700x32_rect_cb9a6117-bfc8-474b-9af9-b32037340389.jpg?v=1703954830"},{"product_id":"boken-36","title":"Boken 36","description":"\u003ch3\u003eMega-grip for Serious Extreme Gravel Riding\u003c\/h3\u003e\n\u003cp\u003eRide on gravel, pavement, dirt, single track in the forest, wherever you go, this new generation tire has a unique center profile tread for smooth surfaces while side knobs provide traction and control in softer terrain.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUltra gummy compound for an insane bite on nasty obstacles\u003c\/li\u003e\n\u003cli\u003eDeveloped for Extreme Gravel Racing Or Riding\u003c\/li\u003e\n\u003cli\u003eTubeless Ready\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/usechart__boken.svg?v=1580324723\"\u003e\u003c\/p\u003e\n\u003ctable width=\"100%\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth style=\"text-align: center;\"\u003eIRC NO.\u003c\/th\u003e\n\u003cth style=\"text-align: center;\"\u003eSIZE\u003c\/th\u003e\n\u003cth style=\"text-align: center;\"\u003eBEAD\u003c\/th\u003e\n\u003cth style=\"text-align: center;\"\u003eINFLATION\u003c\/th\u003e\n\u003cth style=\"text-align: center;\"\u003eWEIGHT\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"text-align: center;\"\u003e19048k\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e700x36\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003eARAMID\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e40–65\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e470g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cbr\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cbr\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cbr\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cbr\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cbr\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/irc_datasheet_boken_rgb.pdf?66\"\u003eDownload the data sheet\u003c\/a\u003e \u003c\/p\u003e\n\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/9uHFbExF8pM\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2 style=\"text-align: left;\"\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003eIRC Tires can be purchased at your local bike shop or go to www.puregravel.com\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e","brand":"IRC","offers":[{"title":"700x36c","offer_id":43752979726508,"sku":"19048k","price":59.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/files\/boken_36.png?v=1741726952"},{"product_id":"formula-pro-hl-tlr-s-light-hooked","title":"Formula Pro TLR S-Light Hooked","description":"\u003cdiv class=\"description\" style=\"text-align: left;\" itemprop=\"description\"\u003e\n\u003cp\u003eAfter a decade of manufacturing true Tubeless tires (without liquid sealant required), we wanted to squeeze out as much weight as possible. To achieve the game changing weight reduction we adopted a Tubeless Ready (TLR) system for our Formula Pro Super Light (S-Light). \u003c\/p\u003e\n\u003cp\u003eFormula Pro S-Light Tubeless Ready is \u003cspan\u003ea 2 ply tire for lightness with no puncture protection belt. It's \u003c\/span\u003econstructed with our newly formulated high grip compound, RBCC², to combine incredible grip with improved wear life.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThese tires are hooked and can only be used with hooked wheels\/rims.\u003c\/span\u003e\u003c\/p\u003e\n\u003ctable style=\"width: 100%; height: 171.938px;\" width=\"100%\"\u003e\n\u003cthead\u003e\n\u003ctr style=\"height: 19.5938px;\"\u003e\n\u003cth style=\"text-align: center; height: 19.5938px; width: 21.2177%;\"\u003e\u003cspan\u003eMODEL\u003c\/span\u003e\u003c\/th\u003e\n\u003cth style=\"text-align: center; height: 19.5938px; width: 14.9446%;\"\u003eSIZE\u003c\/th\u003e\n\u003cth style=\"text-align: center; height: 19.5938px; width: 18.6347%;\"\u003eRIM FIT\u003c\/th\u003e\n\u003cth style=\"text-align: center; height: 19.5938px; width: 25.2768%;\"\u003eINFLATION \u003c\/th\u003e\n\u003cth style=\"text-align: center; height: 19.5938px; width: 18.2657%;\"\u003eWEIGHT\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 31.1875px;\"\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003eS-Light H\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003e700x25\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003e Hooked\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e85-115\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e320g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 31.1875px;\"\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003eS-Light H\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003e700x28\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003eHooked\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003e85-100\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e355g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 31.1875px;\"\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003eS-Light H\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003e700x30\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003e Hooked\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003e65-90\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"text-align: center;\"\u003e\u003cspan\u003e385g\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ctable style=\"height: 10px;\" width=\"100%\"\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 10px;\"\u003e\n\u003ctd style=\"height: 10px;\"\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch2\u003e\n\u003cbr\u003eTECHNOLOGY\u003cbr\u003e\n\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTUBELESS READY:\u003c\/strong\u003e May be used with or without an inner tube\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e180 TPI CASING:\u003c\/strong\u003e Strong and supple with a sublime road-feel\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSUPER LIGHT:\u003c\/strong\u003e New lighter construction makes faster and more supple riding performance\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNEW RBCC 2:\u003c\/strong\u003e Newly innovated RBCC 2gives serious grip in all road conditions\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDISC BRAKE APPROVED:\u003c\/strong\u003e Specially engineered casing and bead protection makes the tire compatible with disc brakes\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBEAD PROTECTION:\u003c\/strong\u003e gives extra protection against bead hooks, and also an air tight seal when mounted properly\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHOOKLESS:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eHookless rim compatible\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003ciframe height=\"315\" width=\"560\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/y7m5WakV3xo\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2 style=\"text-align: left;\"\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003eIRC Tires can be purchased at your local bike shop or go to www.puregravel.com\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e","brand":"IRC","offers":[{"title":"700x28 Hooked","offer_id":43752994635948,"sku":"","price":79.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/products\/Formula_pro_HL_TLR_SLight.jpg?v=1687474733"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2554\/3744\/collections\/hero_16x9_05_gravel_aa724ef3-559b-40e2-8da4-98d755fd03e6.jpg?v=1589396576","url":"https:\/\/shop.ircbike.com\/collections\/bwr.oembed","provider":"IRCbike.com","version":"1.0","type":"link"}